Samer Bishay is President and CEO of Iristel & Ice Wireless, Canada's leading provider of wireless and wireline IP services. As Iristel's founder, Samer led the company from a small startup to an international telecommunications service provider with domestic infrastructure licenses on three continents (North America, Europe and Africa). Samer oversees global and domestic strategies for Iristel and Ice Wireless and their various brands such as Sugar Mobile. He ensures business objectives are in line with telecommunications trends; guaranteeing customers continued success in highly competitive markets. Well known in the telecommunications field, Samer is a frequent contributor to various public platforms; from newspapers and television to social media and industry websites. Samer has won many accolades and awards and also actively participates in many public forums that are helping shape Canadian broadband policy; a key to Canada's future, especially related to rural broadband development and bridging the digital divide.
A licensed jet pilot, Samer was appointed Honorary Colonel of 34 Signal Regiment of the Canadian Armed Forces in 2019. In this role, Colonel Bishay serves as an advocate for the Regiment and the CAF in general; and he helps strengthen the military's bond with the community. Prior to founding Iristel, Samer was a lead systems engineer in the Radarsat program at the Canadian Space Agency. He is a graduate of the Space & Communications program at York University, with an Honors Bachelor of Science Degree.